This is a timely reminder for all parents out there that World Book Day is happening this Thursday, the 5th of March. Get those thinking caps on and dive into the dressing up boxes ready for your children to dress up as characters from their favourite books. Gruffalo, or Gangsta Granny maybe!

This is the 23rd year of celebrating World Book Day. It is an annual celebration of authors, illustrators, books and the love of all things reading-related.

This year’s theme is ‘Share a Million Stories’.


Thanks to the generosity of National Book Tokens Ltd, publishers and booksellers, millions of book tokens are sent to children and young people (some 15 million, in fact: that’s one for nearly every child aged under eighteen in the country).


They can take their book token to a local bookseller, like Richard Booths Bookshop in Hay on Wye, and can use it to pick one of TEN (exclusive, new and completely free) books. Or, if they’d rather, they can use it to get £1 off any book or audio book costing over £2.99 at a participating bookshop or book club (terms and conditions apply).


Join the Reading Revolution and register an account to be in with a chance of winning brilliant prizes each week. The campaign runs between 27th of February and the 29th of March 2020 with the aim of a million stories being shared. It is a Nationwide campaign to help change children’s lives by making story-telling a habit of a lifetime and creating readers for life.

Keeping up to date with the latest news and updates


That's right, just sign up to our By the Wye mailing list and you will be entered in our annual random draw to win a free stay worth over £400 at By the Wye.

You will also be the first to hear of any exclusive offers, late deals and competitions.

Book Online